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SHOP NEW THIS WEEK
Sicily Floral Mini Dress

Sicily Floral Mini Dress

£55.00

2 colors, 6 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
  • UK18
  • Navy
  • Floral
Fendy Blue Top

Fendy Blue Top

£46.00

6 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
  • UK18
Shera Pink Top

Shera Pink Top

£41.00

2 colors, 6 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
  • UK18
  • Pink
  • Blue
Shera Blue Top

Shera Blue Top

£41.00

2 colors, 6 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
  • UK18
  • Pink
  • Blue
Romy Blue Top
Sold out

Romy Blue Top

£41.00

2 colors, 5 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
  • Yellow
  • Blue
Gwenn Denim Shorts

Gwenn Denim Shorts

£41.00

5 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
Toro Dress

Toro Dress

£50.00

5 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
Pollyanna Dress

Pollyanna Dress

£55.00

5 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16

New This Week

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Summer Sunnies

Reina Sunglasses

Reina Sunglasses

£50.00

1 color
  • Olive/Brown
Nove Sunglasses

Nove Sunglasses

£50.00

2 colors
  • Black/Smoke
  • Tortoise/Brown
Virgo Sunglasses

Virgo Sunglasses

£50.00

1 color
  • Black Smoke Fade
Sorrento Sunglasses

Sorrento Sunglasses

£50.00

1 color
  • Gold/Brown
Marsha Sunglasses

Marsha Sunglasses

£50.00

1 color
  • Black/Smoke Fade
Gina Sunglasses

Gina Sunglasses

£50.00

2 colors
  • Cherry/Green
  • Transparent Slate
Fyn Sunglasses

Fyn Sunglasses

£50.00

1 color
  • Black/Green
Frankie Sunglasses

Frankie Sunglasses

£50.00

1 color
  • Black/Olive

Sunglasses

View all

Niamh's Picks

Niamh talks you through some of her fave's

Shop Niamh's Picks
Kally Top

Kally Top

£38.00

6 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
  • UK18
Tiana Maxi Shirt Dress

Tiana Maxi Shirt Dress

£55.00

6 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • UK16
  • UK18
18% off

Reversible Parka White

£50.00 £41.00 Sale

6 colors, 4 sizes
  • Small
  • Medium
  • Large
  • XLarge
  • Pink
  • White
  • Blue
  • Sliver/Beige
  • Green Flash
  • +1 more
24% off

Krystal White Top

£33.00 £25.00 Sale

5 colors, 1 size
  • One size
  • Navy
  • Taupe
  • White
  • Mocha
  • Cream
Arizonia Kira Mini Dress

Arizonia Kira Mini Dress

£58.00

4 sizes
  • Xsmall
  • Small
  • Medium
  • Large

Styled by Ruby

Your favourite outfit ideas, styled head-to-toe.

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View All Styled Looks →

Shop Sale🛍

Amazing Looks for Less

Shop Reductions
Lana Peach Tank Top
36% off

Lana Peach Tank Top

£25.00 £16.00 Sale

2 colors, 4 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • Peach
  • Ecru
Lana Ecru Tank Top
36% off

Lana Ecru Tank Top

£25.00 £16.00 Sale

2 colors, 4 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • Peach
  • Ecru
Indie Ecru Top
36% off

Indie Ecru Top

£33.00 £21.00 Sale

1 color, 4 sizes
  • UK08
  • UK10
  • UK12
  • UK14
  • Ecru
Elissa Top
34% off

Elissa Top

£50.00 £33.00 Sale

3 sizes
  • UK08
  • UK10
  • UK12
Raine Denim Pants
39% off

Raine Denim Pants

£67.00 £41.00 Sale

3 sizes
  • UK08
  • UK10
  • UK12
Charissa White Top
24% off

Charissa White Top

£33.00 £25.00 Sale

2 colors, 3 sizes
  • UK08
  • UK10
  • UK12
  • Rose
  • White
Moira T-Shirt
52% off

Moira T-Shirt

£33.00 £16.00 Sale

3 sizes
  • UK08
  • UK10
  • UK12
Sammi Coral Joggers
29% off

Sammi Coral Joggers

£58.00 £41.00 Sale

4 sizes
  • UK08
  • UK10
  • UK12
  • UK14

View All Reductions

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Get to know ruby rouge

Introducing our new Candle Collection

The ultimate treat yourself gift, or maybe for a loved one?

Candle Gift Box For Mother's Day

Candle Gift Box For Mother's Day

£17.00

1 size
  • One size
Candle Gift Box For Strong Mum (White)

Candle Gift Box For Strong Mum (White)

£17.00

2 colors, 1 size
  • One size
  • White
  • Black
Candle Gift Box For Mum

Candle Gift Box For Mum

£17.00

1 size
  • One size
Candle Gift Box For Mum's Last Nerve (Black)

Candle Gift Box For Mum's Last Nerve (Black)

£17.00

2 colors, 1 size
  • One size
  • Black
  • White

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